Travis Kelce has helped Six Flags attract attention with his star power and financial backing. However, the amusement park giant is now facing an uncomfortable situation as customers demand answers over money they say they are still owed. A new class-action lawsuit involving Six Flags and Enchanted Parks has brought the company’s customer service problems into focus. The dispute centres on dining plans that became invalid after a change in park ownership, leaving families waiting months for refunds. With Kelce connected to the company as both an investor and brand ambassador, the controversy adds another layer of interest.
Travis Kelce’s Six Flags connection draws attention amid refund controversy
Travis Kelce’s relationship with Six Flags goes beyond a promotional partnership. In October 2025, the Kansas City Chiefs tight end joined investment firm Jana Partners and other business executives in an investment group that acquired a collective economic interest of approximately 9% in Six Flags Entertainment. The group wanted to encourage changes that could improve the company’s value and guest experience.The following March, Six Flags announced Kelce as its brand ambassador for 2026. His role included supporting marketing campaigns, creating digital content and promoting the company’s amusement parks across North America.The partnership made sense given Kelce’s childhood connection to amusement parks. However, the latest lawsuit puts the company’s guest experience under a different kind of spotlight.The dispute began after Enchanted Parks acquired Six Flags St. Louis in April 2026. The new operator announced that previously purchased dining plans would no longer be accepted. Customers could request refunds or choose an alternative, but several reportedly struggled to receive their money.
Six Flags and Enchanted Parks face class-action lawsuit over refunds
One customer, Sonya Parrent, has now taken legal action alongside her attorney, Christopher Roberts. Parrent paid $279 for dining plans for her family and said she had been waiting six months for a refund.She recalled receiving a message promising payment within three to five business days in August. However, the money never arrived.Roberts believes thousands of customers may have faced similar problems. He explained, “What happened is that Sonya, and we believe thousands of customers, kind of got left behind. They purchased these meal plans, which are actually significantly more expensive than the season passes, and they didn’t get anything in return,”The attorney also questioned why customers had to choose between a refund and a gift card within a limited period. He believes all affected dining plan holders deserve their money back, along with interest.Six Flags acknowledged the frustration and said most eligible refunds had been processed. Its statement added:“We recognize the frustration of Enchanted Parks guests who submitted Dining Plan refund requests and appreciate their continued patience. Most eligible refunds have been processed, and we are committed to working through individual cases where the original refund attempt was unsuccessful.”Enchanted Parks had not responded to First Alert 4’s request for comment at the time of publication.Meanwhile, Parrent remains unhappy with the company’s response. She said Enchanted Parks offered her a discount on a season pass for next year, but questioned the offer while her refund remained unresolved.“Now you want me to spend more money with you, and you haven’t even given me a refund,” responded Parrent.For Six Flags, the lawsuit raises questions about how the ownership transition was handled. With Travis Kelce serving as a prominent face of the brand and part of its investor group, the company’s ability to restore customer confidence could become an important part of its next chapter.
